BMW shows off huge 31-inch in-car screen to entertain passengers in the backbank

BMW unveiled a new in-car technology at this year’s CES called the Theater Screen. It’s not clear when or if this massive 31-inch, 32:9 display will be available to consumers, but BMW suggests it could somehow be mounted into the ceiling of luxury cars, transforming the rear seats. to a ‘private cinema lounge’. .”

The screen itself has an 8K resolution of approximately 8000 x 2000 and can play content in an aspect ratio of 16:9, 21:9 or 32:9. It runs on Amazon’s Fire OS operating system, which means it should have access to most modern video streaming services and other Fire TV apps that can stream over the car’s own 5G connection. It’s a touchscreen display and there are also small touchpad controls built into the rear doors of the car.

The screen is 31 inches in size, with an aspect ratio of 32:9.
Image: BMW

Theater mode includes natural surround sound with a system consisting of more than 30 Bowers & Wilkins speakers. BMW describes the sound as “4D” because it includes speakers built into the rear seat itself, allowing viewers to feel the audio vibrations at more intense moments. When the screen comes off the ceiling, BMW says, “the roller blinds for the side windows and the rear window are closed and the ambient lighting at the rear of the vehicle is dimmed.” Honestly, it sounds like an excellent way to watch a movie.

BMW has built a working prototype of the theater screen into a car on the CES show floor with which BMWBlog had practical experience. The company tried to cover up the exact model of the car the system was installed in and declined to answer questions about its identity, but BMWBlog notes that it appears to be part of the company’s luxury 7 Series.

The company has not yet announced when the system will be available to customers or how much it will eventually cost. But during the company’s CES presentation, the BMW presenter said the features are “almost similar to what will be launched in series production very soon.” That suggests it could come out ahead of BMW’s other big CES tech announcement, its color-changing E Ink car, which he described as an “advanced research and design project.”